If I Had to Start From Zero Again on Instagram
We all started from zero
If I had to do it all over again, I
would take what I've learned and
I would do the following...
I would choose a niche
• I would look at what I am passionate about and have experience in doing
• I would then research what people need in that niche industry and select what I am going to focus on
I would target industry leaders
I would search for industry leaders in that niche to study:
• What are they talking about and why?
• How are they engaging with their audience?
• When are they posting?
• What types of posts are they posting?
I would then build a content bank
• I would create 3-4 content pillars to focus my message on
• I would find a method to start jotting down ideas as I research
• I would focus on content to inspire, educate, and entertain
• I would also focus on content to attract, nurture, and convert people who visit my profile
Optimize my profile
• I would choose keywords I commonly see in my niche and use those keywords in my profile
• I would then build my profile to let my ideal audience know exactly what I can help them with and how being as specific as possible.
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